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月刊日経トレンディ 2024年6月号/TRENDY/特集:5年後の業界地図大予測/上半期ヒット大賞下半期ブレイク予測/マネー/ビジネス/解説資料。

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Nome dell'articolo

月刊日経トレンディ 2024年6月号/TRENDY/特集:5年後の業界地図大予測/上半期ヒット大賞下半期ブレイク予測/マネー/ビジネス/解説資料。

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		月刊日経トレンディ 2024年6月号/TRENDY/特集:5年後の業界地図大予測/上半期ヒット大賞下半期ブレイク予測/マネー/ビジネス/解説資料。

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出版：日経BP社
定価：780円

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■特集１　５年後の業界地図大予測

●５年後の業界地図大予測　昭和９９年どうなるニッポン（020p）
●昭和が残した課題（021p）
●日本企業の勝ち筋と未来　キープレーヤー＆データでひもとく（022p）
●企業の５年後を見通す中期経営計画の読み方（024p）
●５年後の半導体業界　Ｑ＆Ａで早分かり！今さら聞けない半導体の「今」とコノサキ（026p）
●５年後の自動車業界　軸足はガソリン車かＥＶか　ＥＶ失速シナリオも考慮（028p）
●５年後のＡＩ業界　圧倒的優位に立つＭＳ＆ＯｐｅｎＡＩ連合（032p）
●５年後の宇宙開発業界「アルテミス計画」で月面探査が本格化（036p）
●５年後のＸＲ（メタバース）業界「スマホの次」の座を懸けてＸＲグラス競争が過熱（040p）
●５年後の都市交通業界　交通・物流の切り札として成長　小型モビリティー（044p）
●５年後の通信業界　低遅延・省電力・大容量のＩＯＷＮが社会実装へ（048p）
●５年後のサーモン陸上養殖業界　食料危機と寿司ブームで巨大“工場”が急増（050p）
●５年後の太陽電池業界　ペロブスカイトで国産電池が捲土重来（052p）
●未来が見える最新キーワード１５（054p）
●野村総研の「富裕層ピラミッド」を分析　言ってはいけない？「庶民割合」の今後（058p）
●深刻な高齢社会のリアルとは――　縮む日本を「知った気でいる」あなたへ（060p）
●高級ドライヤー市場で「２強」に挑む　若年層にプラズマクラスター効果を訴えて伸長（062p）
●ランドセルは買い替える時代に！軽い布製で子供を“痛学”から解放（064p）

■特集２　２０２４年上半期ヒット大賞　下半期ブレイク予測

●２０２４年上半期ヒット大賞　下半期ブレイク予測“ＳＮＳ映え文化”ついに終了のお知らせ？（072p）
● 「ＳＮＳ映え文化」に終了の兆し　２０２４年上半期で見えた！（074p）
●インドカレー屋さんの謎ドレッシング（理研ビタミン）　ほか（076p）
●ジャスミン焼酎　茉莉花（サントリー）　ほか（078p）
●キレートレモン　ＭＵＫＵＭＩ（ポッカサッポロフード＆ビバレッジ）　ほか（080p）
●ポッキーカカオ６０％（江崎グリコ）　ほか（082p）
●ソニーエンジェル（ドリームズ）　ほか（083p）
●ガンプラに次ぐ新定番プラモを狙う　はやり廃りなく、博物館需要を開拓（084p）
●トイレマジックリン　こすらずスッキリ泡パック（花王）　ほか（086p）
●“水門メーカー”がキャンプ用品開発　２度の失敗を糧に、焚火台が人気集める（088p）
●魔法のかまどごはん（タイガー魔法瓶）　ほか（090p）
●完売したコクヨの「文鎮」が再発売　中学・高校生の“相棒”から開発を着想（092p）
●高周波治療器「コリコランワイド」ＥＷ－ＲＡ５５０（パナソニック）　ほか（094p）
●Ｏｓｍｏ　Ｐｏｃｋｅｔ　３　（ＤＪＩ　ＪＡＰＡＮ）　ほか（096p）
●ＳＨＩＳＥＩＤＯ　エッセンス　スキングロウ　ファンデーション（資生堂）　ほか（098p）
●ｅＭＡＸＩＳ　Ｓｌｉｍ　全世界株式（オール・カントリー）　（三菱ＵＦＪアセットマネジメント）　ほか（100p）
●スイカゲーム（Ａｌａｄｄｉｎ　Ｘ）　ほか（102p）

■ＴＲＥＮＤ　ＦＬＡＳＨ

●ベースはそのままで用途に応じてカスタム可能「物流危機」の救世主としても期待が高まる上下が分離する電動マイクロ３輪車（007p）

■今月のもっと得する話

●クレカ積み立てクレカ積み立ての上限が月１０万円にアップ　シンプルなａｕカブコムはＮＩＳＡでも有力（009p）

■次のビッグトレンドを探せ！地方発ヒット

●大阪府大阪市　ｍａｈｏｒａ当事者１００人に徹底アンケート調査　独自開発の発達障害者向けノート（011p）

■Ｚ世代トレンド予測

●オリオンビールＴシャツ沖縄旅行の“制服”化したオリオンＴシャツは若者の心を捉える要素が全部入り（104p）

■Ｔｈｅ　Ｌｏｃａｌ　Ｓｔａｒ　キラリと光るローカル企業の市場のつくり方

●ＯＵＴＩＮＧ　ＰＲＯＤＵＣＴ　ＥＬＫ山梨の老舗アウトドアショップ「エルク」にファンが集うわけ（108p）

■徹底研究　ＳＬＡＭＤＵＮＫ

●ＴＨＥ　ＦＩＲＳＴ　ＳＬＡＭ　ＤＵＮＫ　あれから５００日後――データと証言で歴史的ヒットを振り返る（118p）
●制作スタッフ対談　ＣＧディレクター　中沢大樹氏　演出　宮原直樹氏「井上雄彦の絵」を３ＤＣＧで動かす挑戦　リアルなバスケの表現を試行錯誤した（120p）
●湘北高校スターター５　名言付き名鑑　キャラクター紹介（122p）
●ＳＤ芸人インタビュー　アルコ＆ピース『ＳＬＡＭ　ＤＵＮＫ』には人間のあらゆる要素が詰まっている（123p）
●田臥勇太　宮城の「Ｎｏ．１ガード」のシーンで自信を持つことの大切さを実感した（124p）
●俺のＳＬＡＭ　ＤＵＮＫ愛　語ります　ブレックス選手＆スタッフアンケート（126p）

■買いか待ちか　ｔｈｅ　Ｊｕｄｇｅ

●Ｅｕｆｙ　Ｘ１０　Ｐｒｏ　Ｏｍｎｉ　アンカー・ジャパン１０万円を切る“全部入り”賢く掃除できるのか？（148p）

■攻める！長寿ブランド

●伊右衛門「現状維持は退化」を原動力に「どれでも同じ」に一石投じる（152p）

■技あり！仕事人　／人をつなぐ達人

●“北欧のシリコンバレー”から日本に未来の橋を架ける（156p）

■日経トレンディＰｉｃｋ　ＵＰ！

● 「オワコン説」一蹴、ギョーザとの違い　スイーツ系無人販売の独自戦略を解剖店舗数急拡大の謎（158p）

■日経ｘＴＲＥＮＤ　人気パッケージ比較調査

●プレーンな味のサワー　６５％の人が支持したのは？（160p）

■博報堂生活総研のデータで見るイマドキとコノサキ

●時代背景から見る「消齢化」の本質（190p）

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