To stay on top of the latest makeup trends, the most effective strategy is to experiment with new releases from leading cosmetic brands. In this edition, our editor has meticulously curated a list of the top 10 products – not only budget-friendly, all priced below 2,000 yen, but also remarkably effective. Make sure to peruse these selections before making your purchase!
10. Lip Armor by kiss
Pricing: 1,430 yen (tax included)
This product, proudly holding the title of "Armor Stain Lip Gloss," has gained immense popularity since its launch! Apart from its high color payoff, it also ensures a long-lasting glossy finish on the lips. Despite being a stain lip gloss, it doesn't easily dry out when applied to the lips, making it perfect for those who frequently wear masks. This item is still often out of stock, so if you come across it in a beauty store, be sure to add it to your shopping basket right away!
9. Electric shock eyes eyeshadow by KATE
Price: 1,320 JPY (tax included)
The eyeshadow on the left features delicate glitter and pearlescence, while the one on the right has large glitters and pearlescence, making it perfect for those who love dazzling eye makeup. By layering these two eyeshadows on the eyelids, your eyes will shine with a beautiful gem-like brilliance. The eyeshadow colors are very sheer, giving the eye makeup a stylish and cute appearance, and the moist luster adds an elegant touch.
8. Wrinkle white eye cream by CEZANNE
Price: 990 JPY (tax included)
Produced by CEZANNE, this eye cream is exceptionally effective. Priced at less than 1,000 yen, it is a pharmaceutical-grade product enriched with ingredients such as Vitamin B3! This eye cream works to diminish fine lines around the eyes and enhances the firmness of the delicate skin in that area. With such an economical price, you can freely apply it daily without worrying about your wallet taking a hit!
7. Mermaid Skin Gel UV by CANMAKE
Price: 770 JPY (tax included)
This product boasts a sun protection level of "SPF50+・PA++++," effectively shielding against harmful UV rays. Additionally, it features the trending ingredient "Centella Asiatica leaf extract formula" known for its skin-conditioning properties. It is a high-value product that combines the benefits of essence, sunscreen, and makeup base. The lightweight and hydrating texture allows the skin to radiate a naturally luminous glow. Even in autumn and winter, sunscreen is essential, and with this product, you can confidently address sun protection concerns all year round!
6. Gleam On Fit Shadow by EXCEL
Price: 1,320 JPY (tax included)
The Excel eyeshadow pencil boasts a texture akin to premium counter brands, sparking discussions in the beauty community. With its creamy texture, you can effortlessly and evenly create a flawless eye makeup look with smooth strokes. The well-drawn eye makeup adheres seamlessly and remains smudge-proof and long-lasting. Beyond applying eyeshadow to the upper eyelids, it's also ideal for drawing aegyo-sal!
5. Nose & Eyebrow powder by CEZANNE
Price: 638 JPY (tax included)
This light and soft color scheme would make you look lively and energetic. Just gently brush it on your eyebrow you can have fashionable soft eyebrow makeup. The color on the left can be used as nose powder. You just need to pay a little bit to have the trendiest makeup in recent years.
4. Single Eyeshadow by WHOMEE
Price: 1,430 JPY (tax in)
This much-anticipated single-color eyeshadow has been flying off the shelves since its debut. The beige-brown hue avoids an overly yellow undertone, while the addition of dazzling shimmer reminiscent of gem fragments sets it apart. Despite being a monochromatic eyeshadow, it magically creates a gradient effect, as if layering eyeshadow and shimmer in a sequence on the eyelids, adding an adorable touch to the eye makeup. Ideal for holiday looks, this eyeshadow is a must-have!
3. Silky Souffle Eyes by CANMAKE
Price: 825 JPY (tax included)
If you're aiming for a sophisticated pink-toned eye makeup look, you can't miss out on this incredibly affordable eyeshadow! The color palette of this pink-toned eyeshadow is just right, making it suitable for both cool and warm tones. Therefore, there's no need to worry about whether this shade complements your skin tone. The lightweight and smooth powder texture effortlessly blends into the skin, surpassing even high-end brands!
2. Eyebrow Enhancer by Visée
Price: 1,210 JPY (tax included)
This eyebrow-specific concealer pencil has been the talk of the town since its release. The application method involves outlining the eyebrows with the concealer pencil, filling in the middle gaps with a regular eyebrow pencil, and then gently pressing around the eyebrows with your fingertips. This allows the concealer to naturally blend and adhere to the skin, enhancing the three-dimensional effect of the eyebrows. Applying makeup to the eyebrows in this manner makes it easy to achieve symmetrical brows. If you're not confident in doing your eyebrows, be sure to give this product a try!
1. Lasting Curl Mascara by CEZANNE
Price: 638 JPY (tax included)
This mascara is a favorite of the author, not only for its exceptionally long-lasting curl but also for its minimal smudging! With the addition of fine fibers in its formula, it doesn't clump easily, allowing you to achieve well-defined, separated lashes. With this mascara, your lashes will maintain a natural and curled arc throughout the day. Furthermore, the semi-transparent tint of the mascara adds a fresh and natural touch, instantly bringing out the trendy colors of the season in your eye makeup.
