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USJ(ユニバーサル・スタジオ・ジャパン)を劇的に変えた、たった1つの考え方成功を引き寄せるマーケティング入門／森岡毅【3000円以上送料無料】

本・雑誌・コミックビジネス・経済・就職経営起業・開業

Цена

¥ 1,540

Доставка по Японии

¥ 380 (Бесплатная доставка по Японии для заказов на сумму более ￥3 000)

Расчетное время доставки

1日～3日で発送予定

Продавец

bookfan 1号店楽天市場店

Рейтинг

4.4124,563 Товары

9784041041413

内容紹介2015年10月には過去最高の月間175万人を集客し、USJの３倍の商圏人口に陣取る東京ディズニーランドをも超えて、単月ではありますがついに集客数日本一のテーマパークになることもできました。＜中略＞USJはなぜ復活し、大成功をおさめることができたのか？なぜ次から次へと新しいアイデアが出てきて、なぜやることなすこと上手くいくようになったのか？その秘密は、たった１つのことに集約されます。USJは、「マーケティング」を重視する企業になって、劇的に変わったのです。（「プロローグ」より）

★読者が選ぶビジネス書グランプリ2017 マネジメント部門１位
★第44回ビジネスブックマラソン大賞受賞
★MONOQLO 最強ビジネス書ランキング３位

※本データはこの商品が発売された時点の情報です。

目次プロローグ USJがTDLを超えた日/第１章 USJの成功の秘密はマーケティングにあり/第２章日本のほとんどの企業はマーケティングができていない/第３章マーケティングの本質とは何か？/第４章「戦略」を学ぼう/第５章マーケティング・フレームワークを学ぼう/第６章マーケティングが日本を救う！/第７章私はどうやってマーケターになったのか？/第８章マーケターに向いている人、いない人/第９章キャリアはどうやって作るのか？/エピローグ未来のマーケターの皆さんへ

※商品画像はイメージや仮デザインが含まれている場合があります。帯の有無など実際と異なる場合があります。

著者森岡毅(著)出版社ＫＡＤＯＫＡＷＡ発売日2016年04月ISBN9784041041413ページ数261Pキーワードビジネス書ゆにばーさるすたじおじやぱんおげきてきにかえたユニバーサルスタジオジヤパンオゲキテキニカエタもりおかつよしモリオカツヨシ

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Wonderful condition!

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