Fans of the irresistibly cute and quirky world of Chiikawa are in for a treat this summer, as a new permanent experiential venue—Chiikawa Park—is set to open its doors at Sunshine City Annex in Ikebukuro, Tokyo. Created in collaboration with Spiral Cute Inc., and operated by Juice Inc., the facility will officially launch on Monday, 28th July 2025. With over 2,000 square metres of immersive exhibits, exclusive merchandise, and family-friendly attractions, Chiikawa Park is designed to captivate fans of all ages, whether they’re longtime devotees or curious newcomers.
This exciting new destination offers visitors the rare opportunity to step directly into the world of Chiikawa, the breakout manga series by illustrator Nagano, which first gained traction on social media platform X (formerly Twitter). Known for its mix of adorableness, subtle melancholy, and charming absurdity, Chiikawa has garnered a loyal fanbase across Japan and beyond.
Located across two levels—basement and first floor—Chiikawa Park is not just a place to admire illustrations or shop for trinkets. It’s a fully interactive experience designed to immerse guests into scenes lifted straight from the manga. At the heart of the park lies the experience-based exhibition area, a photo-friendly wonderland where visitors can explore installations themed after beloved moments from the Chiikawa universe.
Each corner of the exhibition has been meticulously crafted to evoke key story scenes and emotional beats, offering fans an almost cinematic walkthrough of Nagano’s imaginative world. From quaint countryside settings to fantastical monster-hunting adventures, these spaces provide plenty of picture-perfect moments, encouraging visitors to pause, snap, and soak up the atmosphere.
Notably, the experience area is crafted to appeal to a wide demographic—from young children encountering Chiikawa for the first time to adult fans with a deep appreciation for the series’ emotional complexity. The thoughtful balance of humour, nostalgia, and heartfelt storytelling ensures that every visitor leaves with a smile.
A Retail Wonderland for Chiikawa Fans
Beyond the immersive exhibits, the first-floor shop area is a true treasure trove. The retail space offers Chiikawa Park-exclusive items, including character-themed plushies, mascot keychains, apparel, and practical everyday goods—all decked out in irresistibly cute designs.
One of the park’s highlights is the customisable souvenir range, such as mix-and-match name-engraved items, which allow visitors to personalise their merchandise for a truly one-of-a-kind memento. These products are designed to cater to both collectors and casual buyers, with thoughtful packaging and attention to detail that speaks to the quality of the brand.
Some of the flagship items available include:
Chiikawa Park Plush Toys S (8 varieties) – ¥2,420 each
Chiikawa Park Mascot Keychains (8 varieties) – ¥1,650 each
Chiikawa Popcorn Buckets (3 types) – ¥4,180 each
Chiikawa T-Shirts with Main Visuals (3 colours) – ¥3,190 each
Pocketable Eco Bags (4 types) – ¥1,200 each
With stock limited to the park, these items are sure to become must-have collector’s pieces for fans looking to take home a slice of Chiikawa magic.
Interactive Games:
What’s a themed park without a bit of fun and games? Chiikawa Park doesn’t disappoint. The gaming zone, also located on the first floor, offers playful mini-games inspired by the manga’s themes and characters.
Standouts include:
“Spiderweb Catcher” – A whimsical game where players catch fairy versions of Chiikawa characters using a soft web mechanism.
“Meatball Roller” – A light-hearted challenge to roll meatballs into target holes, tapping into the series’ offbeat humour.
While the games require a separate fee, successful players are rewarded with original Chiikawa-themed prizes, adding another layer of excitement to the visit.
Practical Information
Chiikawa Park
Opening Date: 28 July 2025 (Monday)
Location: Sunshine City Annex, 3-3-5 Higashi-Ikebukuro, Toshima-ku, Tokyo, 170-0013
